Dear reader, 

I have no doubt that at one point or another we have all felt the allure of ‘overnight success’. The desire for success that seems effortless is…compelling. 

However, as I’m sure you well know, there is more to overnight success than meets the eye. 

Extraordinary women build extraordinary things; this, we know.

Some build it with speed – with tricks, hacks and virality – and some take longer, allowing their brand to unfold a blossom at a time. 

Neither approach is wrong, of course, but it is the second woman for whom Fox&Flyn was built.